1239. Aggregating prospective buyers into groups is called:

by
A. market categorization
B. market segmentation
C. modeling
D. BCG matrix analysis
✅ The correct answer is option B.
Aggregating prospective buyers into groups is called market segmentation. Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics. The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations.

The operating risk in the host country does not include the risk of.

by
A. change in the government policies
B. exchange control
C. price control
D. sanctions
✅ The correct answer is option D.
The operating risk in the host country does not include the risk of sanctions. Operational risk is the prospect of loss resulting from inadequate or failed procedures, systems or policies. Employee errors. Systems failures. Fraud or other criminal activity. Any event that disrupts business processes.

Snyder Golf Co desire to build a golf club in Brazil they will do

by
A. Exporting
B. Importing
C. Direct Foreign Investment
D. Licensing
✅ The correct answer is option C.
Snyder Golf Co desire to build a golf club in Brazil they will do Direct Foreign Investment. A foreign direct investment (FDI) is an investment made by a firm or individual in one country into business interests located in another country. Generally, FDI takes place when an investor establishes foreign business operations or acquires foreign business assets in a foreign company.

113. How can high potential employees be developed for future positions?

by
A. internal training
B. Increasing pal skill
C. Managing employee
D. Allowing them to do further studies
✅ The correct answer is option A.
High potential employees can be developed for future positions by internal training. Successful internal training identifies the exact skills and knowledge that participants need to succeed in their jobs. It also prepares employees for success in their next job. Internal training is presented in the language and terminology that participants understand and can relate to.

Which of the following is accomplished initially while planning a report

by
A. Defining purpose
B. Identifying the sequence in which tasks should be performed
C. Preparing a work plan
D. None of the above
✅ The correct answer is option A.
Defining purpose is accomplished initially while planning a report. The planning report describes what is to be done, how and when it is to be carried out.

1264. Top firms audit service performance by collecting _________ measurements to probe customer satisfiers and dissatisfies.

by
A. Customer satisfier
B. Customer complaint
C. Voice of the customer
D. Psychological
✅ The correct answer is option C.
Top firms audit service performance by collecting voice of the customer measurements to probe customer satisfiers and dissatisfies. Voice of Customer (VoC) is a term widely used in market research, that describes your customer’s feedback about their experience with your products and services.

1261. A dissonance-reducing buying behavior is designed to probe consumers’ hidden, subconscious motivations.

by
A. TRUE
B. FALSE
Answer: Option B
null
✅ The correct answer is option B.
Dissonance-reducing buying behaviour occurs when the consumer is highly involved but sees little difference between brands. This is likely to be the case with the purchase of a lawn mower or a diamond ring.

112. The area from which applicants can be recruited is

by
A. Job agencies
B. Labour markets
C. Employment lines
D. Labour unions
✅ The correct answer is option B.
The area from which applicants can be recruited is labour markets. The labor market, also known as the job market, refers to the supply and demand for labor in which employees provide the supply and employers the demand. It is a major component of any economy and is intricately tied in with markets for capital, goods and services.

87. Leadership is the activity of influencing people to strive willingly for mutual objectives – The definition is given by

by
A. George R Terry
B. Koontz and ODonnel
C. Allen
D. Robert C Apple
✅ The correct answer is option A.
Leadership is the activity of influencing people to strive willingly for mutual objectives – The definition is given by George R Terry.

111. Job analysis produces which of the following, regardless of the technique used?

by
A. Benchmarks
B. Individual interview
C. Job specifications
D. Replacement charts
✅ The correct answer is option C.
Job analysis produces Job specifications, regardless of the technique used. One of the main purposes of conducting job analysis is to prepare job descriptions and job specifications which in turn helps hire the right quality of workforce into an organization.