Holistic marketers achieve profitable growth by expanding customer share, ________, and capturing customer lifetime value.

A. Undermining competitive competencies
B. Building customer loyalty
C. Milking the market for product desires
D. Renewing a customer base
✅ The correct answer is option B.
Holistic marketers achieve profitable growth by expanding customer share, Building customer loyalty, and capturing customer lifetime value. Holistic marketing concept is based on the development, design and implementation of marketing programs.

Accounts receivable and inventory are examples of

A. short term working capital
B. long term working capital
C. long term fixed assets
D. short term fixed assets
✅ The correct answer is option A.
Accounts receivable and inventory are examples of short term working capital. Short term working capital is defined as current assets/current liabilities of a company.

A job design is

A. The design involving maximum acceptable job design qualities to perform a job
B. The division of total task to be performed into manageable and efficient units
C. A systematic way of designing and determination of the worth of a job
D. None of the above
✅ The correct answer is option B.
A job design is the division of total task to be performed into manageable and efficient units. Job design is the allocation of specific work tasks to individuals and groups. Allocating jobs and tasks means specifying the contents, method, and relationships of jobs to satisfy technological and organizational requirements, as well as the personal needs of jobholders.

Risk faced by financial institutions in which advancement of technology does not produce savings in cost is classified as

A. savings risk
B. advance risk
C. cost risk
D. technology risk
✅ The correct answer is option D.
Risk faced by financial institutions in which advancement of technology does not produce savings in cost is classified as technology risk. Technology risk is any potential for technology failures to disrupt your business such as information security incidents or service outages. The potential for losses due to technology failures.

Which is not the type of communication channel

A. Speaking, listening
B. Writing, reading
C. Visualizing, observing
D. Thinking, acting
✅ The correct answer is option D.
Thinking and acting is not the type of communication channel. A communication channel is a type of media that is used to transfer a message from one person to another. In business specifically, communication channels are the way information flows in the organization within, and with other companies.

Decrease in present value at decreasing rate only when

A. increase in availability
B. decrease in availability
C. interest rate decrease
D. interest rate increases
✅ The correct answer is option D.
Decrease in present value at decreasing rate only when interest rate increases. This is because a higher interest rate means you would have to set less aside today to earn a specified amount in the future.

Which of the following is a disadvantage of using an executive recruiter?

A. many contacts in field
B. adept at contacting candidates who are not on the job market
C. unfamiliar with company perceptions of ideal candidate
D. ability to keep identity of firm confidential
✅ The correct answer is option C.
Unfamiliar with company perceptions of ideal candidate is a disadvantage of using an executive recruiter.

Expert System contains _____________.

A. Database
B. Modelbase
C. Knowledgebase
D. All of the above
✅ The correct answer is option D.
Expert System contains Database, Modelbase and Knowledgebase. Typically, an expert system incorporates a knowledge base containing accumulated experience and an inference or rules engine — a set of rules for applying the knowledge base to each particular situation that is described to the program.

In Factor Comparison method, each factor is ascribed a

A. Money value
B. Ranking
C. Scale
D. None of the above
✅ The correct answer is option A.
In Factor Comparison method, each factor is ascribed a Money value. Factor comparison is systematic and scientific method designed to carry out job evaluation which instead of ranking job as a whole, ranks according to a series of factors. The aim of factor comparison is to assign financial value to the relative parts of each job role.