Which of the following statement is True(T) or False(F) are given below. 1. In a press release the heading should not be written in capitals. 2. The heading should be long. 3. Put an exclamation at the end of the heading.

A. TTT
B. FFF
C. TFT
D. FTF
✅ The correct answer is option B.
1. In a press release the heading should be written in capitals.

2. The heading should be short.

3. Do not put an exclamation at the end of the heading.

Production of goods or services that can be bought from outside suppliers is classified as

A. idle sourcing
B. sunk sourcing
C. outsourcing
D. in-sourcing
✅ The correct answer is option D.
Production of goods or services that can be bought from outside suppliers is classified as in-sourcing. Insourcing is a business practice in which work that would otherwise have been contracted out is performed in house. Insourcing often involves bringing in specialists to fill temporary needs or training existing personnel to perform tasks that would otherwise have been outsourced.

MIS normally found in a manufacturing organization will not be suitable in the __________.

A. service sector
B. banking sector
C. agriculture sector
D. none of the above
✅ The correct answer is option A.
MIS normally found in a manufacturing organization will not be suitable in the service sector. MIS is short for management information system or management information services.

Which of the following is not a means to develop a customer commitment focus in the organization?

A. Introducing quality control
B. Activity mapping
C. Enhancing customer service
D. Image building
✅ The correct answer is option C.
Enhancing customer service is not a means to develop a customer commitment focus in the organization. Great customer service can help you build trust, improve brand awareness, gain customer loyalty, drive sales, and attract new customers through valuable recommendations.

The apex body of the Foreign Trade is

A. The Central Government
B. The State Government
C. The Ministry of Commerce
D. All the above
✅ The correct answer is option C.
The apex body of the Foreign Trade is The Ministry of Commerce. The Ministry of Commerce and Industry administers two departments, the Department of Commerce and the Department for Promotion of Industry & Internal Trade.

________ is a widely used framework to summarize a company’s situation or current position

A. SWOT analysis
B. TOWS matrix
C. Ansoff’s matrix
D. BCG matrix
✅ The correct answer is option A.
SWOT analysis is a widely used framework to summarize a company’s situation or current position. SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework used to evaluate a company’s competitive position and to develop strategic planning. SWOT analysis assesses internal and external factors, as well as current and future potential.

A calling population is considered to be infinite when.

A. All customers arrive at once
B. Arrivals are independent of each other
C. Arrivals are dependent upon each other
D. All of the above
✅ The correct answer is option B.
A calling population is considered to be infinite when Arrivals are independent of each other. If new customer’s arrival is independent of the number of customers already in the system, the calling population is called unlimited or infinite.

All human actors who play a part in service delivery and thus influence the buyers perceptions: namely, the firms personnel, the customer and other customers in the service environment.

A. Process
B. Physical environment
C. People
D. Place
✅ The correct answer is option C.
People are the most important element of any service or experience. Services tend to be produced and consumed at the same moment, and aspects of the customer experience are altered to meet the individual needs of the person consuming it.

_____________ occurs when a company intentionally uses services as the stage, and goods as the props, to engage individual customers in a way that creates a memorable event.

A. Hybrid offer
B. Core service
C. Augmented or ancillary product
D. Experience
✅ The correct answer is option D.
An experience occurs when a company intentionally uses services as the stage, and goods as props, to engage individual customers in a way that creates a memorable event. Commodities are fungible, goods tangible, services intangible, and experiences memorable.

Low Consumer involvement in purchase and little significant brand difference comes in which types of buying behaviors.

A. Complex buying behavior
B. Dissonance-reducing buying behavior
C. Habitual buying behaviors
D. Variety-seeking buying behaviors
✅ The correct answer is option D.
Low Consumer involvement in purchase and little significant brand difference comes in Variety-seeking buying behaviors. Variety-seeking buyer behavior is the buying tendency of those consumers that do not have a high involvement with a product when there is a significant difference between brands.