A. Credence qualities
B. Experience qualities
C. Search qualities
D. None of the above
✅ The correct answer is option B.
Attributes where consumers can evaluate only during or after the consumption process is known as Experience qualities. An experience good is a product or service where product characteristics, such as quality or price, are difficult to observe in advance, but these characteristics can be ascertained upon consumption.
Attributes where consumers can evaluate only during or after the consumption process is known as Experience qualities. An experience good is a product or service where product characteristics, such as quality or price, are difficult to observe in advance, but these characteristics can be ascertained upon consumption.