service-cost across subsidizing
product-price cross subsidizing
product-cost cross subsidizing
product cross subsidizing
✅ The correct answer is C.
An approach in which company under-costs it’s one product and over-costs at least one product is classified as product-cost cross subsidizing. Product-cost cross-subsidization is the strategy of pricing a product above its market value to subsidize the loss of pricing a different product below its market value.
An approach in which company under-costs it’s one product and over-costs at least one product is classified as product-cost cross subsidizing. Product-cost cross-subsidization is the strategy of pricing a product above its market value to subsidize the loss of pricing a different product below its market value.