art mcqs

The online content revenue model in which free content drives offline revenues is called the _________.

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marketing model
advertising model
pay-per-view model
subscription model
✅ The correct answer is A.
The online content revenue model in which free content drives offline revenues is called the marketing model. Marketing mix modeling is statistical analysis such as multivariate regressions on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics.

____________ Machine is used to point addresses of the customers or clients on outgoing mail.

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Accounting
Addressing
Franking
Listing
✅ The correct answer is B.
Addressing machine is used to point addresses of the customers or clients on outgoing mail. It is a business machine that automatically imprints names, addresses, or other information on successive envelopes or forms.

Portfolio risk is best measured by the______________.

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expected value
portfolio beta
weighted average of individual risk
standard deviation
✅ The correct answer is C.
Portfolio risk is best measured by the weighted average of individual risk. Portfolio risk is a chance that the combination of assets or units, within the investments that you own, fail to meet financial objectives.

The kinked demand curve model of oligopoly assumes that

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Response to a price increase is less than the response to a price decrease
Response to a price increase is more than the response to a price decrease
Elassticity of demand is constant regardless of whether price increases or decreases
Elasticity of demand is perfectly elastic if price increases and perfectly inelastic if price decreases
✅ The correct answer is A.
The kinked demand curve model of oligopoly assumes that response to a price increase is less than the response to a price decrease. In an oligopolistic market, the kinked demand curve hypothesis states that the firm faces a demand curve with a kink at the prevailing price level. The curve is more elastic above the kink and less elastic below it. This means that the response to a price increase is less than the response to a price decrease.

Weighted average cost of debt, preferred stock and common equity is classified as

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cost of salvage
cost of interest
cost of taxation
cost of capital
✅ The correct answer is D.
Weighted average cost of debt, preferred stock and common equity is classified as cost of capital. Cost of capital is the required return necessary to make a capital budgeting project, such as building a new factory, worthwhile.