eCommerce

eCommerce MCQs with Answers and Explanations | Online Business & Digital Commerce Objective Questions

Prepare for success in the digital era with our comprehensive collection of eCommerce MCQs with answers and detailed explanations. Covering important topics such as online business models, digital marketing, e-payment systems, e-commerce security, supply chain management, e-retailing, and global trade, these multiple-choice questions are ideal for students, teachers, and candidates preparing for competitive exams (MBA, BBA, CSS, PMS, NTS, FPSC, PPSC, UPSC, etc.). Each question is followed by a clear explanation to build strong concepts, sharpen analytical skills, and boost exam readiness. Perfect for practice, revision, and self-assessment in the field of eCommerce and online business.

56. Which of the following best describes predicted growth in C2C and B2C auction spending?

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B2C spending will overtake C2C spending
Both types of spending will increase
C2C spending will decrease while B2C increases
Both types of spending will decline at similar rates
✅ The correct answer is B.
Both types of spending will increase best describes predicted growth in C2C and B2C auction spending.

58. What is a separate facility that does not have any computer equipment but is a place where the knowledge workers can move after the disaster?

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Disaster recovery plan
Hot site
Cold site
Disaster recovery cost curve
✅ The correct answer is C.
Cold site is a separate facility that does not have any computer equipment but is a place where the knowledge workers can move after the disaster. A cold site is a business location that is used for backup in the event of a disruptive operational disaster at the normal business site.

59. ______________ marketing is the Internet version of word-of-mouth marketing.

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Visceral
Virile
Viral
Virtual
✅ The correct answer is C.
Viral marketing is the Internet version of word-of-mouth marketing. Viral Marketing is that which is able to generate interest and the potential sale of a brand or product through messages that spread like a virus, in other words, quickly, and from person to person. The idea is for it to be the users themselves that choose to share the content.

60. The most common and easily understood type of Net marketplace is ______.

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e-procurement marketplace
e-distributors
industry consortia
independent exchanges
✅ The correct answer is B.
The most common and easily understood type of Net marketplace is e-distributors. is a type of distribution that uses purely electronic media. It is often interpreted as the buying or selling of services or goods over a public network without the physical media; this is usually done by downloading from the Internet to the consumer’s electronic device.