1289. The first of Porters Five Forces model is the

A. Intensity of rivalry among industry competitors
B. Threats of new entrants
C. Bargaining power of suppliers
D. Bargaining power of buyers
✅ The correct answer is option B.
The first of Porters Five Forces model is the threats of new entrants. Threat of new entrants refers to the threat new competitors pose to existing competitors in an industry. Therefore, a profitable industry will attract more competitors looking to achieve profits.

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