801. In __________ strategy assumptions are made that consumers needs are similar worldwide

A. Global
B. Multidomestic
C. International
D. Transnational
✅ The correct answer is option A.
In Global strategy assumptions are made that consumers needs are similar worldwide. A global strategy refers to the plans an organization has developed to target growth beyond its borders. Specifically, it aims to increase the sales of goods or services abroad. ‘Global strategy’ is, in fact, a shortened term that covers three strategies: international, multinational, and global.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top