377. Offering cash discount to customers result in _______.

reducing the average collection period
increasing the average collection period
increasing sales
decreasing sales
✅ The correct answer is A.
Offering cash discount to customers result in reducing the average collection period. A cash discount is a deduction allowed by some sellers of goods or by some providers of services in order to motivate customers to pay within a specified time. The cash discount is also referred to as an early payment discount.

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